Research output per year
Research output per year
Fingerprint
Dive into the research topics where Marketing & Strategy is active. These topic labels come from the works of this organisation's members. Together they form a unique fingerprint.
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Recent external collaboration on country/territory level. Dive into details by clicking on the dots or
Profiles
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Anna Ackfeldt, -Lena
- Aston Business School
- Marketing & Strategy - Senior Lecturer
Person: Teaching & Research
Research output
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COVID‐19 Pandemic: The Interplay Between Firm Disruption and Managerial Attention Focus
Ghobadian, A., Han, T., Zhang, X., O'Regan, N., Troise, C., Bresciani, S. & Narayanan, V., Jan 2022, In: British Journal of Management. 33, 1, p. 390-409 20 p.Research output: Contribution to journal › Article › peer-review
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How can SMEs successfully navigate VUCA environment: the role of agility in the digital transformation era
Troise, C., Corvello, V., Ghobadian, A. & O'Regan, N., Jan 2022, In: Technological Forecasting and Social Change. 174, 121227.Research output: Contribution to journal › Article › peer-review
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Consumer Cynicism in Service Failures
Tran, H-A., Strizhakova, Y., Usrey, B. & Johnson, S., Feb 2022, In: Psychology and Marketing. 39, 2, p. 346-359 14 p.Research output: Contribution to journal › Article › peer-review
Student theses
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A combinatory approach to affective and cognitive dimensions of the intrinsic and extrinsic motivation of salespeople
Author: Khusainova, R., 30 Oct 2018Supervisor: De Jong, A. (Supervisor), Rudd, J. M. (Supervisor), Marshall, G. W. (Supervisor) & Lee, N. J. (Supervisor)
Student thesis: Doctoral Thesis › Doctor of Philosophy
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A Meta-Analysis on Loyalty Program Membership Effects –The Influence from Firm, Industrial, and National Levels
Author: Chen, R., 2021Supervisor: Ackfeldt, A. (Supervisor), Schmidt, K. (Supervisor), Evanschitzky, H. (Supervisor) & Blut, M. (Supervisor)
Student thesis: Doctoral Thesis › Doctor of Philosophy
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A multivariate examination of the relationship between strategic planning and organisational performance
Author: Rudd, J., 2005Student thesis: Doctoral Thesis › Doctor of Philosophy
File
Prizes
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Best Paper Award at the British Academy of Management Conference 2019
Carrington, David (Recipient) & Combe, Ian (Recipient), 5 Sep 2019
Prize: Prize (including medals and awards)
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The Dynamic Nature of Consensus: A Longitudinal Study into Cognitive Shifts and the Assumption of Consensus Development. Best Paper Prize, British Academy of Management
Combe, Ian (Recipient), 2019
Prize: Prize (including medals and awards)
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AM2017 Sports & Events Marketing Track Prize
Thomas, Robert (Recipient), 2017
Prize: Prize (including medals and awards)
Activities
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International Marketing Trends Conference
Andrew Farrell (Chair)
20 Jan 2022 → 22 Jan 2022Activity: Participating in or organising an event types › Organising a conference, workshop, seminar or course
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2nd Annual Conference for the UK Council for Graduate Education
Wendy Tabrizi (Invited speaker), Anna Ackfeldt (Participant) & Helen Higson (Participant)
14 Dec 2021Activity: Participating in or organising an event types › Participation in conference
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British Council: Study UK Europe: Gateway to the UK
Julius Stephan (Speaker)
29 Oct 2020Activity: Talk or presentation types › Invited talk
Press / Media
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How consumer behaviour changes during and after crises situations
Julius Stephan
15/04/20
1 Media contribution
Press/Media: Research
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What gets measured gets done: Assessing High street and Town Centre Attractiveness.
Iftakar Haji, Christoph Teller, Christof Backhaus & Heiner Evanschitzky
22/08/19
1 Media contribution
Press/Media: Research
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