Anna Ackfeldt

Accepting PhD Students

PhD projects

Services marketing and management, Student experience, Higher Education related

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2012
Do managerial strategies influence service behaviours? Insights from a qualitative study
Ackfeldt, A-L. & Malhotra, N., Mar 2012, Successful customer relationship management programs and technologies: issues and trends. Riyad, E. (ed.). IGI Global, p. 174-187 14 p. (Premier reference source).
Research output: Chapter in Book/Published conference output › Chapter (peer-reviewed) › peer-review
2015
Management interventions and prosocial behaviours: understanding the mediating mechanisms
Ackfeldt, A-L. & Malhotra, N., 5 Feb 2015, Boundary spanning elements and the marketing function in organizations: concepts and empirical studies. Sahadev, S., Purani, K. & Malhotra, N. (eds.). Cham (CH): Springer, p. 99-115 17 p.
Research output: Chapter in Book/Published conference output › Chapter (peer-reviewed) › peer-review

Anna Ackfeldt, -Lena