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Helen Borland

Dr

 https://orcid.org/0000-0002-8664-0302
    20092020

    Research activity per year

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    Personal profile

    Contact Details

    Telephone: +44 (0) 121 204 3266

    Email: borlanhm@aston.ac.uk

     

    Research Interests

    • Corporate, competitive, business and marketing strategies for ecological sustainability.
    • Theoretical, philosophical, psychological and policy developments for business sustainability.
    • Educational and practical implementation of ecological sustainability.
    • A systems/scientific approach to sustainability.
    • Sustainability issues in leadership, strategy, management and marketing.

    Teaching Activity

    • BHM 328 Strategic Business Sustainability (15 credit module) (MSc).
    • BHM 341 Strategic Business Sustainability (10 credit module) (MSc).
    • BHM 305 Business Ethics Responsibility & Sustainability (MBA).

    I teach Strategic Business Sustainability on the MBA Business, Ethics, Responsibility and Sustainability module, and on the new MSc in Social Responsibility and Sustainability. I also teach Strategic Business Sustainability on some of the other MSc programmes in the Business School.

    Employment

    • Aston Business School, Aston University, Senior Lecturer in Business Sustainability, 2011-current.  
    • Birmingham Business School, University of Birmingham, Lecturer in Marketing, 2003-2011.
    • Cranfield University, Lecturer in Marketing, 1998-2003.

    Qualifications

    • PhD in Marketing (Cranfield), 1992.
    • BSc (Hons) Environmental Sciences (2i) (Plymouth), 1986.

    Membership of Professional Bodies

    • Fellow of the Higher Education Academy.
    • Member of the British Academy of Management.
    • Member of the Academy of Management.
    • Member of the International Association of Business in Society.
    • Member of the Aston Business School Social Responsibility and Sustainability Group.
    • Member of the Sustainable Aston Working Group.

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