If you made any changes in Pure these will be visible here soon.

Personal profile

Contact Details

Telephone: +44 (0) 121 204 3266

Email: borlanhm@aston.ac.uk

 

Research Interests

  • Corporate, competitive, business and marketing strategies for ecological sustainability.
  • Theoretical, philosophical, psychological and policy developments for business sustainability.
  • Educational and practical implementation of ecological sustainability.
  • A systems/scientific approach to sustainability.
  • Sustainability issues in leadership, strategy, management and marketing.

Teaching Activity

  • BHM 328 Strategic Business Sustainability (15 credit module) (MSc).
  • BHM 341 Strategic Business Sustainability (10 credit module) (MSc).
  • BHM 305 Business Ethics Responsibility & Sustainability (MBA).

I teach Strategic Business Sustainability on the MBA Business, Ethics, Responsibility and Sustainability module, and on the new MSc in Social Responsibility and Sustainability. I also teach Strategic Business Sustainability on some of the other MSc programmes in the Business School.

Employment

  • Aston Business School, Aston University, Senior Lecturer in Business Sustainability, 2011-current.  
  • Birmingham Business School, University of Birmingham, Lecturer in Marketing, 2003-2011.
  • Cranfield University, Lecturer in Marketing, 1998-2003.

Qualifications

  • PhD in Marketing (Cranfield), 1992.
  • BSc (Hons) Environmental Sciences (2i) (Plymouth), 1986.

Membership of Professional Bodies

  • Fellow of the Higher Education Academy.
  • Member of the British Academy of Management.
  • Member of the Academy of Management.
  • Member of the International Association of Business in Society.
  • Member of the Aston Business School Social Responsibility and Sustainability Group.
  • Member of the Sustainable Aston Working Group.

Fingerprint

Dive into the research topics where Helen Borland is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
  • 1 Similar Profiles

Collaborations and top research areas from the last five years

Recent external collaboration on country/territory level. Dive into details by clicking on the dots or