Michael Inpong

Mr Michael Inpong

    Personal profile

    Contact Details

    Email: m.inpong@aston.ac.uk

    Telephone: 44+ (0) 121 204 3742

    Teaching Activity

    BMC 207 - Digital marketing / Marketing Communications

    BM 2209 - Sport Marketing

    BMC 212 - Digital marketing / Content Marketing

    Biography

    Michael started his career at P&G and L’Oreal before moving to the C-suite of Nestle and Müller. Most recently as the former chief marketing director and strategy director for Müller, Michael led ground-breaking brand building delivering record results along with awards (The Grocer's brand of the year 2014, Marketing Week award 2021). Michael is now the managing director of Sport&Brands a strategy consultancy in sport, activity and healthy lifestyle, a company he co-founded. Michael is passionate about the impact of sport on society both as a qualified athletics coach and as a trustee of the Women’s Sport Trust (2017-2022) and of Take Her Lead (Since 2022).

    Michael is a fellow of the Marketing Society, a fellow of the Marketing academy and a teaching fellow in marketing and strategy at Aston University.

    Research Interests

    Michael is an ExecPhD candidate at Universite Paris Dauphine-PSL. His work focuses on marketing especially on the concept of Brand Purpose.

    Education/Academic qualification

    Essec Business School

    19951998

    University Paris Dauphine - PSL

    Oct 2022 → …

    External positions

    Trustee of Take Her Lead, Charity

    1 Aug 2022 → …

    Managing Director, Sport&Brands

    Jan 2022 → …

    Chief Marketing Officer, Müller

    Apr 2012Jan 2022

    Marketing Director, Nestle

    Nov 2007Apr 2012

    Procter&Gamble

    Mar 2001Nov 2007

    L'Oreal

    Sept 1999Feb 2001

    Procter&Gamble

    Jul 1998Jul 1999

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