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Personal profile


Dr. Omid Omidvar joined Aston Business School in January 2018, having spent the previous two years at Coventry University where I worked as a lecturer in strategy. After completing his PhD in Alliance Manchester Business School, Omid spent a year at the University of Edinburgh as an ESRC research fellow.

Research Interests

Omid Omidvar's research mainly concerns how organisations engage with innovations, change, and re-orientations in their day-to-day activities and practices. Theoretically, his work is rooted in organization and practice theories. In this broad context, he follows two parallel research interests. First, he analyses how organisational learning develops and how knowledge is created and transformed in multi-organizational multidisciplinary work contexts. Second, he explores the interrelation of organizational routines, change and stability researching how organisational routines are co-constituted within their broader context. In his research, he predominantly uses qualitative methods. 

Teaching Activity

Introduction to Management (SE1500)

Introduction to Business for Logistics (SE1IBL)

Strategic Decision Management (BS3335)


Lecturer, Aston Business School (Jan. 2018-Present)

Lecturer, Coventry University (Jul. 2014- Dec. 2017)

Research fellow, University of Edinburgh (Jul. 2013- Jun. 2014))

Contact Details

Phone: +44(0)121 204 3681
Email: omidvaro@aston.ac.uk
Room: ABS 230

Education/Academic qualification

PG Cert

Award Date: 1 Sep 2016

PhD, University of Manchester

Award Date: 13 Aug 2013

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Research Output

Digital twin for Advanced Service delivery systems: Opportunities and challenges

Schroeder, A., Beltagui, A., Shi, V. G., Kandemir, C., Omidvar, O., Yang, M., Hughes, R. & Wasserbauer, R., 30 Jun 2020.

Research output: Contribution to conferencePaper

Open Access
  • Dynamic Inertia: How Organizations Avoid Adapting to Changes in the Environment

    Safavi, M., Omidvar, O. & Glaser, V., 1 Aug 2020, In : Academy of Management Proceedings. 2020, 1, 1 p., 17662.

    Research output: Contribution to journalConference abstract

  • The Cyclic Organization of Festivals as Temporary Events: The Critical Role of Spatial Practices

    Omidvar, O., Burke, G. T. & Galalae, C., 1 Aug 2020, In : Academy of Management Proceedings. 2020, 1, 1 p., 21769.

    Research output: Contribution to journalConference abstract

  • Culinary communication practices: The role of retail spaces in producing field-specific cultural capital

    Galalae, C., Emontspool, J. & Omidvar, O., 1 Apr 2019, Research in Consumer Behavior. Bajde, D., Kjeldgaard, D. & Belk, R. W. (eds.). Emerald, p. 169-181 13 p. (Research in Consumer Behavior; vol. 20).

    Research output: Chapter in Book/Report/Conference proceedingChapter

    Open Access
  • The sociomaterial process of collective identity maintenance in meta-level collectives

    Omidvar, O., Burke, G. T. & Galalae, C., 19 Jun 2019.

    Research output: Contribution to conferencePaper