Research output per year
Research output per year
Personal profile
Contact Details
Email: r.marvi@aston.ac.uk
Biography
Dr Reza Marvi (PhD, MSc, BSc) is a lecturer in Marketing and Strategy at Aston Business School. Prior to joining Aston Business School, he was an associate lecturer in Marketing and Branding at the Middlesex Business School in London, UK. In addition, Reza has several years of experience conducting marketing consultancy projects in the UK and Iran.
Research Interests
The primary focus of Reza's research has been on consumer behaviour from a multidisciplinary perspective, with a particular emphasis on customer engagement and the customer experience in the service context. His academic articles have appeared in the British Journal of Management, the Journal of Business Research, the European Journal of Marketing, and the International Journal of Contemporary Hospitality Management as well as other academic journals and books.
You can click here to view his complete list of publications.
Education/Academic qualification
PhD
Award Date: 27 Jul 2022
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Network
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A brief history of service innovation: The evolution of past, present, and future service innovation
Mahavarpour, N., Marvi, R. & Foroudi, P., May 2023, In: Journal of Business Research. 160, 113795.Research output: Contribution to journal › Article › peer-review
Open AccessFile -
Service failure research in the hospitality and tourism industry: a synopsis of past, present and future dynamics from 2001 to 2020
Akarsu, T. N., Marvi, R. & Foroudi, P., 2 Jan 2023, In: International Journal of Contemporary Hospitality Management. 35, 1, p. 186-217 32 p.Research output: Contribution to journal › Article › peer-review
Open AccessFile -
Antecedents and consequences of co-creation value with a resolution of complex P2P relationships
Foroudi, P., Marvi, R. & Colmekcioglu, N., 1 Nov 2022, In: International Journal of Contemporary Hospitality Management. 34, 12, p. 4355-4388Research output: Contribution to journal › Article › peer-review
Open AccessFile -
Consumer Perceptions of Sustainable Development Goals: Conceptualization, Measurement and Contingent Effects
Foroudi, P., Marvi, R., Cuomo, M. T., Bagozzi, R., Dennis, C. & Jannelli, R., 12 Jul 2022, (E-pub ahead of print) In: British Journal of Management. 00Research output: Contribution to journal › Article › peer-review
Open AccessFile -
Forty-nine years of sensory research literature: A review on its development, foundation and future research directions
Akarsu, T. N., Marvi, R. & Foroudi, P., 22 Feb 2022, (Accepted/In press) In: European Journal of International Management.Research output: Contribution to journal › Article › peer-review
Activities
- 1 Editorial activity
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International Journal of Contemporary Hospitality Management (Journal)
Pantea Foroudi (Editor), Richard Bagozzi (Editor), Reza Marvi (Editor) & Kaouther Kooli (Editor)
2023Activity: Peer-review and editorial work types › Editorial activity