Research output per year
Research output per year
- 11 results
Search results
-
2024
Bibliometric Analysis: Main procedure and guidelines
Marvi, R. & Foroudi, M. M., 2024, Researching and Analysing Business: Research Methods in Practice. Foroudi, P. & Dennis, C. (eds.).Research output: Chapter in Book/Published conference output › Chapter
-
Customer Experience A Critical Review and Research Agenda
Marvi, R., Zha, D. & Foroudi, P., 5 Mar 2024, Corporate Branding in Logistics and Transportation: Recent Developments and Emerging Issues. Rahman, N. A. A., Melawar, T. C., Foroudi, P. & Gupta, S. (eds.). p. 42-54 13 p.Research output: Chapter in Book/Published conference output › Chapter
-
2023
Bibliometric analysis: Main procedure and guidelines
Marvi, R. & Foroudi, M. M., 14 Dec 2023, Researching and Analysing Business: Research Methods in Practice. Foroudi, P. & Dennis, C. (eds.). Taylor & Francis, p. 43-54 12 p.Research output: Chapter in Book/Published conference output › Chapter
-
2022
Mapping Customer Engagement's Intellectual: A Multi-Method Bibliometric Approach and Future Directions
Marvi, R., Hollebeek, L. & Foroudi , P., 21 Oct 2022, The Emerald Handbook of Multi-Stakeholder Communication. Foroudi, P., Nguyen, B. & Melewar, T. C. (eds.). Emerald, p. 393-432Research output: Chapter in Book/Published conference output › Chapter
-
2021
An assessment of customer experience concept: looking back to move forward
Zha, D., Marvi, R., Foroudi , P., Dennis , C., Ueno, A., Jin, Z. & Melewar, T., 30 Jul 2021, Building Corporate Identity, Image and Reputation in the Digital Era. Melewar, T. C., Dennis, C. & Foroudi, P. (eds.). 29 p.Research output: Chapter in Book/Published conference output › Chapter
Open Access -
Take a new turn: relationships between corporate identity management and corporate reputation in a hospitality context
Foroudi , P., Marvi, R., Izadi, J., Foroudi , M. M. & Pirzadeh, P., 30 Jul 2021, Building Corporate Identity, Image and Reputation in the Digital Era. Melewar, T. C., Dennis, C. & Foroudi, P. (eds.). 36 p.Research output: Chapter in Book/Published conference output › Chapter
Open Access -
2020
Against the Odds: Consequences of Social Media in B2B and B2C
Foroudi , P., Marvi, R., Foroudi , M. M., Ziyadin, S. & Munkhbat, S., 17 Jun 2020, Beyond Multi-channel Marketing: Critical Issues in Dual Marketing. Palazzo, M., Foroudi, P. & Siano, A. (eds.). Emerald, p. 163-189Research output: Chapter in Book/Published conference output › Chapter
-
A land for all season: The effect of travelers’ orientation on awareness, satisfaction, place image, and travelers’ loyalty
Foroudi , P., Tajeddini, K. & Marvi, R., 6 Feb 2020, Place Branding: Connecting Tourist Experiences to Places. Foroudi, P., Mauri, C., Dennis, C. & Melewar, T. C. (eds.). 37 p.Research output: Chapter in Book/Published conference output › Chapter
Open Access -
Whispering experience: Configuring the symmetrical and asymmetrical paths to travelers’ satisfaction and passion
Foroudi, P., Marvi, R. & Nazarian, A., 6 Feb 2020, Place Branding: Connecting Tourist Experiences to Places. Foroudi, P., Mauri, C., Dennis, C. & Melewar, T. C. (eds.). 22 p.Research output: Chapter in Book/Published conference output › Chapter
Open Access -
2019
Love is the bridge between you and everything: Relationships of identity, experience, and benevolence to travelers’ loyalty and willingness to purchase
Foroudi, P. & Marvi, R., 21 Oct 2019, Tourism, Hospitality and Digital Transformation: Strategic Management Aspects. Tajeddini, K., Rattan, V. & Merkle, T. (eds.). 26 p.Research output: Chapter in Book/Published conference output › Chapter
Open Access -
The East Eden of Community Engagement: The Process of Customer Brand Engagement in Online Communities on Brand Love
Marvi, R., Marvi, M. H. & Foroudi , M. M., 16 Dec 2019, Contemporary Issues in Branding. Foroudi, P. & Palazzo, M. (eds.). 16 p.Research output: Chapter in Book/Published conference output › Chapter