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Rushana Khusainova


    • United Kingdom


    Research output per year

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    Research Output

    (Re) defining salesperson motivation: current status, main challenges, and research directions

    De Jong, A., Lee, N., Rudd, J. M., Marshall, G. W. & Khusainova, R., 17 Jan 2018, In : Journal of Personal Selling and Sales Management. p. 1-28

    Research output: Contribution to journalArticle

    Open Access
  • Tracing social influence in responses to strategy change in an online community

    Castle, N. W., Combe, I. A. & Khusainova, R., 2014, In : Journal of Strategic Marketing. 22, 4, p. 357-375 19 p.

    Research output: Contribution to journalArticle

    Open Access
  • Thesis

    A combinatory approach to affective and cognitive dimensions of the intrinsic and extrinsic motivation of salespeople

    Author: Khusainova, R., 30 Oct 2018

    Supervisor: De Jong, A. (Supervisor), Rudd, J. M. (Supervisor), Marshall, G. W. (Supervisor) & Lee, N. J. (Supervisor)

    Student thesis: Doctoral ThesisDoctor of Philosophy