Personal profile
Research Interests
Application of Artificial Intelligence in areas of Business, Education, HealthCare and AI based Ethics
Biography
Shubhadeep has worked at Aston Business School since September 2022. Before joining Aston, he worked as an Assistant Professor of Operations management at XIM University, India. He holds a B-tech in electrical engineering from West Bengal University of Technology, India and a PhD in the area of Information Systems from Indian institute of Management Ranchi.
Shubhadeep's research interests include application of artificial intelligence in business, specifically in the areas of healthcare and education. He has published in various international journals such as Decision Support System, Information System Frontiers and others. His work has also been presented in various international conferences.
Qualifications
- PhD in Information Systems, Indian Institute of Management Ranchi,India, 2018.
- B.Tech in Electrical Engineering, West Bengal University of Technology, India, 2009
Teaching Activity
- BB0DTA Introduction to Data Analytics(Foundation Year Undergraduate Module)
- BN2212 Software Analytics (2nd Year Undergraduate Module)
- BNM854 Descriptive Analytics (MSc Module)
- BNM863 Business Analytics in Practice (MSc Module)
- BNM864 Software for Analytics (Msc Module)
- BNK464 Sotware for Analytics (Msc Online Module)
External Connections and Partnerships
- Guest Lecturer at Indian Institute of Management Sambalpur, India
- Guest Lecturer at XIM University, India
Education/Academic qualification
PhD, An NLP based Approach to Knowledge Extraction from Micro text, Indian Institute of Management Ranchi
2013 → 2018
Award Date: 18 Feb 2018
PG Cert
1 Jan 2023 → 1 Dec 2023
External positions
Guest Lecturer IIMSambalpur
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
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SDG 1 No Poverty
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SDG 3 Good Health and Well-being
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SDG 4 Quality Education
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SDG 10 Reduced Inequalities
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SDG 13 Climate Action
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Collaborations and top research areas from the last five years
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Understanding the Role of Data in Artificial Intelligence-Based Personalization
Mukherjee, S., 18 Aug 2023, Artificial Intelligence in Customer Service. Sheth, J. N., Jain, V., Mogaji, E. & Ambika, A. (eds.). Springer, p. 155–177Research output: Chapter in Book/Published conference output › Chapter
3 Link opens in a new tab Citations (Scopus) -
Mining voices from self-expressed messages on social-media: Diagnostics of mental distress during COVID-19
Kumar, R., Mukherjee, S., Choi, T. M. & Dhamotharan, L., Nov 2022, In: Decision Support Systems. 162, 113792.Research output: Contribution to journal › Article › peer-review
35 Link opens in a new tab Citations (Scopus) -
Exploring Latent Characteristics of Fake Reviews and Their Intermediary Role in Persuading Buying Decisions
Kumar, R., Mukherjee, S. & Rana, N. P., 24 May 2023, (E-pub ahead of print) In: Information Systems Frontiers.Research output: Contribution to journal › Article › peer-review
Open AccessFile21 Link opens in a new tab Citations (SciVal)27 Downloads (Pure) -
Managing a natural disaster: actionable insights from microblog data
Mukherjee, S., Kumar, R. & Bala, P. K., 2022, In: Journal of Decision Systems. 31, 1-2, p. 134-149 16 p.Research output: Contribution to journal › Article › peer-review
13 Link opens in a new tab Citations (Scopus) -
Effect of GenAI on Academic Performance : a Scoping Review of Pre- Post-Tests
Uren, V., Simpson, G., Dehnokhalaji, A., Mukherjee, S. & Vilalta-Perdomo, E., 2 Mar 2026, (E-pub ahead of print) In: Science Open Preprints. 1 p.Research output: Contribution to journal › Conference abstract
Open Access
Datasets
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Effect of GenAI on Academic Performance - a Scoping Review of Pre-Post Tests
Uren, V. (Creator), Simpson, G. (Creator), Dehnokhalaji, A. (Creator), Mukherjee, S. (Creator) & Vilalta Perdomo, E. (Creator), Aston Data Explorer, 23 Jan 2026
DOI: 10.17036/researchdata.aston.ac.uk.00000667, https://researchdata.aston.ac.uk/id/eprint/667/
Dataset