This paper shows how mobile phone technology can influence the development of egovernance in emerging countries. We evaluate the conditions under which consumers really engage with m-services. We argue that the lower cost of m-infrastructure is more appropriate than the Internet-based structure that prevents large part of the population access to ICT. However, m-technology should not be separated from the Internet but be integrated allowing emerging country to leap frog the technological cycle.
|Publication status||Unpublished - Jun 2006|
|Event||INFORMS Marketing Science Conference - Pittsburgh, United States|
Duration: 8 Jun 2006 → 10 Jun 2006
|Conference||INFORMS Marketing Science Conference|
|Period||8/06/06 → 10/06/06|
- mobile phone technology
- emerging countries
- Internet-based structure
- access to ICT
Kasap, N., De Kervenoael, R. J., & Eryarsoy, E. (2006). A conceptual analysis of m-technology as a medium towards e-governance society in emerging countries. Paper presented at INFORMS Marketing Science Conference, Pittsburgh, United States.