A manifesto for neuromarketing science

Research output: Contribution to journal › Editorial › peer-review

Original language	English
Pages (from-to)	263-271
Number of pages	9
Journal	Journal of Consumer Behaviour
Volume	7
Issue number	4-5
DOIs	https://doi.org/10.1002/cb.250
Publication status	Published - Jul 2008

Keywords

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title = "A manifesto for neuromarketing science",

keywords = "neuromarketing, neuromarketing science",

author = "Carl Senior and Lee, {Nick J.}",

year = "2008",

month = jul,

doi = "10.1002/cb.250",

language = "English",

volume = "7",

pages = "263--271",

journal = "Journal of Consumer Behaviour",

issn = "1472-0817",

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}

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T1 - A manifesto for neuromarketing science

AU - Senior, Carl

AU - Lee, Nick J.

PY - 2008/7

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KW - neuromarketing

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UR - http://onlinelibrary.wiley.com/doi/10.1002/cb.250/abstract

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SN - 1472-0817

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JO - Journal of Consumer Behaviour

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ER -