Application areas of social media in external B2B transactions - An empirical analysis of Finnish technology industry

Jari J. Jussila, Hannu Kärkkäinen, Heli Aramo-Immonen, Salvatore Ammirato, Alberto Michele Felicetti, Marco Della-gala

Research output: Chapter in Book/Published conference outputChapter (peer-reviewed)peer-review

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Business & Economics