Chain-store pricing and the structure of retail markets

Matthew Olczak

doi:10.1007/s10842-014-0175-3

Chain-store pricing and the structure of retail markets

Matthew Olczak^*

^*Corresponding author for this work

Research output: Contribution to journal › Article › peer-review

Abstract

This paper examines competition between chain-stores and independent retailers in the UK retail opticians' market. We demonstrate that the pricing policy adopted by chain-stores can determine the impact their entry has on independent retailers. Crucially, in this market the chain-store retailers set an identical national price across all local markets. Our results suggest that this pricing strategy lessens the detrimental effect competition from chain-stores has on independent retailers.

Original language	English
Pages (from-to)	87-104
Number of pages	18
Journal	Journal of Industry, Competition and Trade
Volume	15
Issue number	2
Early online date	2 May 2014
DOIs	https://doi.org/10.1007/s10842-014-0175-3
Publication status	Published - Jun 2015

Bibliographical note

The final publication is available at Springer via http://dx.doi.org/10.1007/s10842-014-0175-3

Funding: ESRC (UK)

Keywords

chain-stores
national pricing
retail competition

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10.1007/s10842-014-0175-3

Chain-store pricing and the structure of retail markets
The final publication is available at Springer via http://dx.doi.org/10.1007/s10842-014-0175-3
Accepted author manuscript, 303 KB

http://link.springer.com/article/10.1007%2Fs10842-014-0175-3

Cite this

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Chain-store pricing and the structure of retail markets

Abstract

Bibliographical note

Keywords

Access to Document

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