Design scoreboard: Capturing design spending in firms

Ahmad Beltagui; Johann C.K.H. Riedel; Kulwant S. Pawar; James Moultrie; Cecilia Malvido De Rodriguez; Finbarr Livesey

Design scoreboard: Capturing design spending in firms

Ahmad Beltagui, Johann C.K.H. Riedel, Kulwant S. Pawar, James Moultrie, Cecilia Malvido De Rodriguez, Finbarr Livesey

Research output: Chapter in Book/Published conference output › Conference publication

Abstract

The value of design is increasingly recognised, but design is often overlooked in favour of R&D in the measurement of innovation. Design is difficult to define, which makes it difficult to measure in financial terms. R&D was previously considered difficult to measure, but, as it is now well defined, financial measures of R&D have been established. Several previous studies demonstrated the commercial value of design, but failed to propose a reliable approach to capture design spending at the level of the firm. This paper presents a framework for classifying design activities and capturing design spending in firms. A number of exploratory case studies were conducted, four of which are described, to explore how companies understood design and how it could be measured. A conceptual model, by which the extent of design activity in firms may be better understood, is proposed. This model will be used as the basis of questions in a survey of design spending in UK firms.

Original language	English
Title of host publication	ICE 2008
Subtitle of host publication	proceedings of the 14th International Conference on Concurrent Enterprising : a New Wave of Innovation in Collaborative Networks
Publisher	IEEE
ISBN (Electronic)	9780853582441
Publication status	Published - 2008
Event	IEEE International Technology Management Conference, ICE 2008 - Lisbon, Portugal Duration: 23 Jun 2008 → 28 Jun 2008

Publication series

Name	2008 IEEE International Technology Management Conference, ICE 2008

Conference

Conference	IEEE International Technology Management Conference, ICE 2008
Country/Territory	Portugal
City	Lisbon
Period	23/06/08 → 28/06/08

Bibliographical note

Funding Information:
The work reported in this paper forms one part of the continuing effort to produce a National Design Scoreboard. This project is supported through the AHRC and EPSRC under the Design for the 21st Century Initiative. We are also grateful to project supporters at the Design Council and other National bodies, who have provided assistance to the project team

Publisher Copyright:
© 2008 Nottingham University.

Keywords

Design
Innovation
Performance measurement
R&D

Cite this

Beltagui, A., Riedel, J. C. K. H., Pawar, K. S., Moultrie, J., De Rodriguez, C. M., & Livesey, F. (2008). Design scoreboard: Capturing design spending in firms. In ICE 2008: proceedings of the 14th International Conference on Concurrent Enterprising : a New Wave of Innovation in Collaborative Networks Article 7462090 (2008 IEEE International Technology Management Conference, ICE 2008). IEEE.

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abstract = "The value of design is increasingly recognised, but design is often overlooked in favour of R&D in the measurement of innovation. Design is difficult to define, which makes it difficult to measure in financial terms. R&D was previously considered difficult to measure, but, as it is now well defined, financial measures of R&D have been established. Several previous studies demonstrated the commercial value of design, but failed to propose a reliable approach to capture design spending at the level of the firm. This paper presents a framework for classifying design activities and capturing design spending in firms. A number of exploratory case studies were conducted, four of which are described, to explore how companies understood design and how it could be measured. A conceptual model, by which the extent of design activity in firms may be better understood, is proposed. This model will be used as the basis of questions in a survey of design spending in UK firms.",

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author = "Ahmad Beltagui and Riedel, {Johann C.K.H.} and Pawar, {Kulwant S.} and James Moultrie and {De Rodriguez}, {Cecilia Malvido} and Finbarr Livesey",

note = "Funding Information: The work reported in this paper forms one part of the continuing effort to produce a National Design Scoreboard. This project is supported through the AHRC and EPSRC under the Design for the 21st Century Initiative. We are also grateful to project supporters at the Design Council and other National bodies, who have provided assistance to the project team Publisher Copyright: {\textcopyright} 2008 Nottingham University.; IEEE International Technology Management Conference, ICE 2008 ; Conference date: 23-06-2008 Through 28-06-2008",

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Beltagui, A, Riedel, JCKH, Pawar, KS, Moultrie, J, De Rodriguez, CM & Livesey, F 2008, Design scoreboard: Capturing design spending in firms. in ICE 2008: proceedings of the 14th International Conference on Concurrent Enterprising : a New Wave of Innovation in Collaborative Networks., 7462090, 2008 IEEE International Technology Management Conference, ICE 2008, IEEE, IEEE International Technology Management Conference, ICE 2008, Lisbon, Portugal, 23/06/08.

Design scoreboard: Capturing design spending in firms. / Beltagui, Ahmad; Riedel, Johann C.K.H.; Pawar, Kulwant S. et al.
ICE 2008: proceedings of the 14th International Conference on Concurrent Enterprising : a New Wave of Innovation in Collaborative Networks. IEEE, 2008. 7462090 (2008 IEEE International Technology Management Conference, ICE 2008).

Research output: Chapter in Book/Published conference output › Conference publication

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AB - The value of design is increasingly recognised, but design is often overlooked in favour of R&D in the measurement of innovation. Design is difficult to define, which makes it difficult to measure in financial terms. R&D was previously considered difficult to measure, but, as it is now well defined, financial measures of R&D have been established. Several previous studies demonstrated the commercial value of design, but failed to propose a reliable approach to capture design spending at the level of the firm. This paper presents a framework for classifying design activities and capturing design spending in firms. A number of exploratory case studies were conducted, four of which are described, to explore how companies understood design and how it could be measured. A conceptual model, by which the extent of design activity in firms may be better understood, is proposed. This model will be used as the basis of questions in a survey of design spending in UK firms.

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ER -

Design scoreboard: Capturing design spending in firms

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Bibliographical note

Keywords

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