Editorial

John M. Rudd*, Matti Jaakkola, Greg W. Marshall

*Corresponding author for this work

Research output: Contribution to journalEditorialpeer-review

Original languageEnglish
Pages (from-to)2070-2076
Number of pages7
JournalEuropean Journal of Marketing
Volume50
Issue number12
DOIs
Publication statusPublished - 1 Dec 2016

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