Emotional responses to threat appeals

Laura Chamberlain, Nick Lee

Research output: Chapter in Book/Published conference output › Conference publication

Original language	English
Title of host publication	Proceedings of the 40th European Marketing Academy Conference (EMAC 2011)
Editors	Brenčič Makovec
Publication status	Published - 2011
Event	40th Annual European Marketing Academy Conference - Ljublana, Slovenia Duration: 24 May 2011 → 27 May 2011

Conference	40th Annual European Marketing Academy Conference
Abbreviated title	EMAC 2011
Country/Territory	Slovenia
City	Ljublana
Period	24/05/11 → 27/05/11

Cite this

@inproceedings{49edfdd95c3349f4a91f240483dfeff8,

title = "Emotional responses to threat appeals",

author = "Laura Chamberlain and Nick Lee",

year = "2011",

language = "English",

editor = "Bren{\v c}i{\v c} Makovec",

booktitle = "Proceedings of the 40th European Marketing Academy Conference (EMAC 2011)",

note = "40th Annual European Marketing Academy Conference, EMAC 2011 ; Conference date: 24-05-2011 Through 27-05-2011",

}