Abstract
The main objective of this research was to characterise the different runner groups and to determine the key functional design characteristics of running shoes for each distinct group. A comprehensive qualitative survey methodology has been developed and implemented worldwide for this purpose. Consequently, a large volume of data was collected from respondents in relation to running habits, performance and shoe characteristics. Classification of distinct runner groups has been determined based on discrete performance parameters and validated using statistical discriminant analysis. For each user group classification, the relevant functional running shoe characteristics were assessed and ranked, and design innovation opportunities mapped. The results of this research will be used by a running shoe manufacturer to inform the design of new generation sports shoes customised for specific market segments and user preferences.
| Original language | English |
|---|---|
| Title of host publication | Proceedings of the 19th International Conference on Engineering Design, ICED |
| Publisher | Design Society |
| Pages | 299-308 |
| Number of pages | 10 |
| Volume | 1 |
| Edition | DS75-01 |
| ISBN (Print) | 9781904670445 |
| Publication status | Published - 2013 |
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