Gamification to unlock service paradox in manufacturing

Victor Guang Shi, Tim Baines, Keith Ridgeway, James S. Baldwin, Panagiotis Petridis, Victoria Uren

Research output: Chapter in Book/Published conference output › Conference publication

Original language	English
Title of host publication	[Proceedings of the summer global business conference 2014]
Publication status	Published - 2014
Event	2014 summer global business conference - Dubrovnik, Croatia Duration: 1 Oct 2014 → 4 Oct 2014

Name	Global Business Conference proceedings
Publisher	Innovation Institute
ISSN (Print)	1848-2252

Conference	2014 summer global business conference
Country/Territory	Croatia
City	Dubrovnik
Period	1/10/14 → 4/10/14

Servitization for business games
Guang Shi, V., Baines, T., Ridgeway, K., Baldwin, J. S., Petridis, P. & Uren, V., 2014, [Proceedings of the summer global business conference 2014]. (Global Business Conference proceedings).
Research output: Chapter in Book/Published conference output › Conference publication

Cite this

@inproceedings{6273f58f24d444e5b20afab954e6b693,

title = "Gamification to unlock service paradox in manufacturing",

author = "{Guang Shi}, Victor and Tim Baines and Keith Ridgeway and Baldwin, {James S.} and Panagiotis Petridis and Victoria Uren",

year = "2014",

language = "English",

series = "Global Business Conference proceedings",

publisher = "Innovation Institute",

booktitle = "[Proceedings of the summer global business conference 2014]",

note = "2014 summer global business conference ; Conference date: 01-10-2014 Through 04-10-2014",

}

TY - GEN

T1 - Gamification to unlock service paradox in manufacturing

AU - Guang Shi, Victor

AU - Baines, Tim

AU - Ridgeway, Keith

AU - Baldwin, James S.

AU - Petridis, Panagiotis

AU - Uren, Victoria

PY - 2014

Y1 - 2014

M3 - Conference publication

T3 - Global Business Conference proceedings

BT - [Proceedings of the summer global business conference 2014]

T2 - 2014 summer global business conference

Y2 - 1 October 2014 through 4 October 2014

ER -