| Original language | English |
|---|---|
| Title of host publication | Trust and new technologies |
| Subtitle of host publication | marketing and management on the Internet and mobile media |
| Editors | Teemu Kautonen, Heikku Karjaluoto |
| Place of Publication | Cheltenham (UK) |
| Publisher | Edward Elgar |
| Pages | 56-73 |
| Number of pages | 18 |
| ISBN (Print) | 978-1-84720-568-1, 1-84720-568-2 |
| Publication status | Published - 30 Nov 2008 |
Research output
- 3 Citations
- 1 Chapter
-
Trust and shopping
De Kervenoael, R. & Aykaç, D. S. Ö., 30 Nov 2008, Trust and new technologies: marketing and management on the Internet and mobile media. Kautonen, T. & Karjaluoto, H. (eds.). Cheltenham (UK): Edward ElgarResearch output: Chapter in Book/Published conference output › Chapter
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