Managing boundary spanning elements: an introduction

Sunil Sahadev^*, Keyoor Purani, Neeru Malhotra

^*Corresponding author for this work

Research output: Chapter in Book/Published conference output › Chapter (peer-reviewed) › peer-review

1 Edited Book
1 Chapter (peer-reviewed)

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2015
Boundary spanning elements and the marketing function in organizations: concepts and empirical studies
Sahadev, S. (ed.), Purani, K. (ed.) & Malhotra, N. (ed.), 5 Feb 2015, Cham (CH): Springer. 173 p.
Research output: Book/Report › Edited Book