Marketing back in its place?

Evmorfia Argyriou, Peter Leeflang, John A. Saunders, Peter C. Verhoef

Research output: Unpublished contribution to conferenceUnpublished Conference Paperpeer-review

Original languageEnglish
Publication statusPublished - 2009
EventAcademy of Marketing Annual Conference - Leeds, United Kingdom
Duration: 7 Jul 20099 Jul 2009

Conference

ConferenceAcademy of Marketing Annual Conference
Country/TerritoryUnited Kingdom
CityLeeds
Period7/07/099/07/09

Cite this