| Original language | Other |
|---|---|
| Place of Publication | Groningen (NL) |
| Publisher | Noordhoff |
| ISBN (Print) | 978-90-20732-55-9 |
| Publication status | Published - Sept 2004 |
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Marketing Werkboek
- Peter S.H. Leeflang
- , F.JCh. M. van Rooij
- , Sara T.M. Kremer
- Rijksuniversiteit Groningen
Research output: Book/Report › Book