Modelling strategic sustainability: Antecedents and drivers for corporate change

Research output: Chapter in Book/Report/Conference proceedingChapter

Original languageEnglish
Title of host publicationInternational marketing and business in CEE markets
Subtitle of host publicationscientific papers
EditorsMaja Szmura-Tyc
PublisherUniwersytet Ekonomiczny w Katowicach
Pages542-552
Number of pages11
ISBN (Print)978-83-7246-460-6, 83-7246-460-X
Publication statusPublished - 2009
Event1st international marketing and business in CEE markets conference - Katowice, Poland
Duration: 1 Jan 2008 → …

Conference

Conference1st international marketing and business in CEE markets conference
CountryPoland
CityKatowice
Period1/01/08 → …

Cite this

Borland, H. (2009). Modelling strategic sustainability: Antecedents and drivers for corporate change. In M. Szmura-Tyc (Ed.), International marketing and business in CEE markets: scientific papers (pp. 542-552). Uniwersytet Ekonomiczny w Katowicach.