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Optimal targeting with entry
Xingyi Liu
Economics, Finance and Entrepreneurship
Aston Business School
Centre for Business Prosperity
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peer-review
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Keyphrases
Advertising Agencies
100%
Optimal Targeting
100%
Entry Strategy
25%
Product Market
25%
Investment Cost
25%
Advertising Market
25%
Firm Entry
25%
Endogenous Market Structure
25%
Social Optimum
25%
Targeting Technologies
25%
Economics, Econometrics and Finance
Market Structure
100%