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Optimal targeting with entry
Xingyi Liu
Economics, Finance and Entrepreneurship
Aston Business School
Centre for Business Prosperity
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Business & Economics
Targeting
91%
Advertising Agencies
90%
Endogenous Market Structure
23%
Entry Strategy
19%
Social Optimum
18%
Firm Entry
18%
Product Market
13%
Trade-offs
10%
Costs
5%
Engineering & Materials Science
Marketing
100%
Costs
6%