Organizational cognitive neuroscience: A new frontier formagnetoencephalography

Sven Braeutigam*, Nick Lee, Carl Senior

*Corresponding author for this work

Research output: Chapter in Book/Published conference outputChapter


Organizational cognitive neuroscience is a rapidly developing field of research aimed at the neuroscientific study of human behavior in organizations. The purpose of this chapter is to provide a brief overview of the field and to elaborate on the role magnetoencephalography can play within this new area of research given its inherent advantages of noninvasively measuring macroscopic brain dynamics. Moreover, this chapter aims at elucidating some of the broader conceptual challenges as well as ethical considerations that have been raised by recent neuroscience-based approaches to the study of economically relevant behaviors; as such considerations will be relevant to neuroscientists as well as management scholars alike.

Original languageEnglish
Title of host publicationMagnetoencephalography
Subtitle of host publicationFrom Signals to Dynamic Cortical Networks: Second Edition
Number of pages17
ISBN (Electronic)9783030000875
ISBN (Print)9783030000868
Publication statusPublished - 17 Oct 2019


  • Decision-making
  • Endogenous brain activity
  • Gender differences
  • Magnetoencephalography
  • Neuroeconomics
  • Neuromarketing
  • Organizational cognitive neuroscience


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