This study explores how German consumers who have overcome a poverty spell draw on and integrate their past selves in different ways into their altered post-poverty transition identities and lifestyles. It identifies two post-poverty archetypal narratives: the ‘redemptive selves’ and the ‘critically reflexive returnees’.
|Title of host publication||E - European Advances in Consumer Research|
|Editors||M. Geuens, M. Pandalaere, I. Vermeir|
|Publication status||Published - 2018|
- social mobility
- life transitions
- consumer behaviour