Semiotic Rural Landscapes and the Performance of Community in Villages. A Case Study from Low German-Speaking Northern Germany

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Abstract

This article analyses the semiotic landscapes of 19 villages in Low German-speaking northern Germany, thus contributing to the growing body of research in the field of semiotic landscapes in rural settings. Drawing from Blokland’s (2017) typology of community, it analyses the semiotic landscapes of the villages as material manifestations of communicative practices and performances which create fluid, flexible configurations of community. The analysis reveals that signage in this particular rural context reflects social processes by which individuals and communities have constructed new images of themselves by using elements of local tradition, culture, language, and history. In doing so, they have also carved out a specific approach to tourism for themselves, which is opposed to mass and package tourism.
Original languageEnglish
Pages (from-to)128-154
Number of pages26
JournalLinguistic Landscape
Volume6
Issue number2
DOIs
Publication statusPublished - 14 Jul 2020

Bibliographical note

This article is under copyright and that the publisher should be contacted for permission to re-use or reprint the material in any form. Reershemius, G. K. (2020). Semiotic Rural Landscapes and the Performance of Community in Villages. A Case Study from Low German-Speaking Northern Germany. Linguistic Landscape, 6(2), 128-154. https://doi.org/10.1075/ll.19027.ree

Keywords

  • semiotic landscapes
  • commodification
  • Low German
  • rural communities
  • tourism

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