The creation and evaluation of consumption-related interpersonal communication through on-line communities

Amanda Broderick, Nick J. Lee

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Original languageEnglish
Title of host publicationProceedings of Academy of Marketing conference 2003
EditorsAndrew Farrell, Nick Lee, Ian Lings
Publication statusPublished - 2003
EventAcademy of Marketing Conference 2003 - Birmingham, United Kingdom
Duration: 8 Jul 200310 Jul 2003

Conference

ConferenceAcademy of Marketing Conference 2003
CountryUnited Kingdom
CityBirmingham
Period8/07/0310/07/03

Cite this

Broderick, A., & Lee, N. J. (2003). The creation and evaluation of consumption-related interpersonal communication through on-line communities. In A. Farrell, N. Lee, & I. Lings (Eds.), Proceedings of Academy of Marketing conference 2003
Broderick, Amanda ; Lee, Nick J. / The creation and evaluation of consumption-related interpersonal communication through on-line communities. Proceedings of Academy of Marketing conference 2003. editor / Andrew Farrell ; Nick Lee ; Ian Lings. 2003.
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language = "English",
editor = "Andrew Farrell and Nick Lee and Ian Lings",
booktitle = "Proceedings of Academy of Marketing conference 2003",

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Broderick, A & Lee, NJ 2003, The creation and evaluation of consumption-related interpersonal communication through on-line communities. in A Farrell, N Lee & I Lings (eds), Proceedings of Academy of Marketing conference 2003. Academy of Marketing Conference 2003, Birmingham, United Kingdom, 8/07/03.

The creation and evaluation of consumption-related interpersonal communication through on-line communities. / Broderick, Amanda; Lee, Nick J.

Proceedings of Academy of Marketing conference 2003. ed. / Andrew Farrell; Nick Lee; Ian Lings. 2003.

Research output: Chapter in Book/Report/Conference proceedingConference contribution

TY - GEN

T1 - The creation and evaluation of consumption-related interpersonal communication through on-line communities

AU - Broderick, Amanda

AU - Lee, Nick J.

PY - 2003

Y1 - 2003

M3 - Conference contribution

BT - Proceedings of Academy of Marketing conference 2003

A2 - Farrell, Andrew

A2 - Lee, Nick

A2 - Lings, Ian

ER -

Broderick A, Lee NJ. The creation and evaluation of consumption-related interpersonal communication through on-line communities. In Farrell A, Lee N, Lings I, editors, Proceedings of Academy of Marketing conference 2003. 2003