The Impact of Smart Meter Installation on Attitude Change towards Energy Consumption Behavior among Northern Ireland Households

Roya Gholami, Ali Emrouznejad, Yazan Alnsour, Hasan B. Kartal, Julija Veselova

Research output: Contribution to journalArticle

Abstract

The continuous development of sophisticated energy management systems, coupled with a growing population, and increasing energy consumption highlights the necessity to develop a deep understanding of household energy consumption behavior and interventions that facilitate behavior change. Using data mining segmentation technique, 2,505 Northern Ireland households were segmented into four distinctive profiles, based on their energy consumption patterns, socio-demographic and dwelling characteristics. The change in attitude towards energy consumption behavior was analyzed to evaluate the impact of smart meter feedback as well. The key finding was that 81% of trial participants perceived smart meters to be helpful in reducing their energy consumption. In addition, we found that the potential to reduce energy bills and environmental concerns were the strongest motivations for behavior change. Some residents became dedicated to changing their lifestyle as a result of the smart meter installation trial. Others were more reluctant to change their household routine, as they enjoyed the comfort and were concerned about privacy.
Original languageEnglish
JournalJournal of Global Information Management
Volume28
Issue number4
Publication statusAccepted/In press - 1 Sep 2020

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