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The legal framework for financial advertising: curbing behavioural exploitation
Martin Brenncke
Aston Business School
Law (Research)
Research output
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peer-review
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Dive into the research topics of 'The legal framework for financial advertising: curbing behavioural exploitation'. Together they form a unique fingerprint.
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Business & Economics
Legal Framework
100%
Behavioral Finance
82%
Exploitation
80%
Markets in Financial Instruments Directive
74%
Marketing Practices
73%
Investors
53%
Marketing Communications
47%
New Markets
41%
Investor Decision Making
32%
Behavioral Biases
29%
Retail Investors
28%
Authority
27%
Investor Protection
26%
Firm Investment
24%
Financial Institutions
19%
Policymaker
18%
Decision-making Process
17%
Social Sciences
Legal framework
85%
exploitation
80%
marketing
73%
investor
70%
financial instrument
52%
finance
46%
regulatory authority
42%
communications
30%
investor protection
28%
regime
25%
Legal arguments
24%
Regulatory requirements
22%
financial institution
20%
market
20%
decision-making process
16%
firm
14%
demand
12%
regulation
10%
trend
8%