The role of market information in the diffusion of competing technology standards

Vasilios Theoharakis, Veronica Wong, Demetrios Vakratsas

Research output: Chapter in Book/Report/Conference proceedingChapter

Original languageEnglish
Title of host publicationProceedings of the Marketing Science Conference
Publication statusPublished - 2004
Event2004 INFORMS Marketing Science Conference - Rotterdam, Netherlands
Duration: 23 Jun 200426 Jun 2004

Conference

Conference2004 INFORMS Marketing Science Conference
Abbreviated title2004 INFORMS
CountryNetherlands
CityRotterdam
Period23/06/0426/06/04

Bibliographical note

Marketing Science Conference, Rotterdam (NL), 24-26 June 2004.

Cite this

Theoharakis, V., Wong, V., & Vakratsas, D. (2004). The role of market information in the diffusion of competing technology standards. In Proceedings of the Marketing Science Conference
Theoharakis, Vasilios ; Wong, Veronica ; Vakratsas, Demetrios. / The role of market information in the diffusion of competing technology standards. Proceedings of the Marketing Science Conference. 2004.
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title = "The role of market information in the diffusion of competing technology standards",
author = "Vasilios Theoharakis and Veronica Wong and Demetrios Vakratsas",
note = "Marketing Science Conference, Rotterdam (NL), 24-26 June 2004.",
year = "2004",
language = "English",
booktitle = "Proceedings of the Marketing Science Conference",

}

Theoharakis, V, Wong, V & Vakratsas, D 2004, The role of market information in the diffusion of competing technology standards. in Proceedings of the Marketing Science Conference. 2004 INFORMS Marketing Science Conference, Rotterdam, Netherlands, 23/06/04.

The role of market information in the diffusion of competing technology standards. / Theoharakis, Vasilios; Wong, Veronica; Vakratsas, Demetrios.

Proceedings of the Marketing Science Conference. 2004.

Research output: Chapter in Book/Report/Conference proceedingChapter

TY - CHAP

T1 - The role of market information in the diffusion of competing technology standards

AU - Theoharakis, Vasilios

AU - Wong, Veronica

AU - Vakratsas, Demetrios

N1 - Marketing Science Conference, Rotterdam (NL), 24-26 June 2004.

PY - 2004

Y1 - 2004

M3 - Chapter

BT - Proceedings of the Marketing Science Conference

ER -

Theoharakis V, Wong V, Vakratsas D. The role of market information in the diffusion of competing technology standards. In Proceedings of the Marketing Science Conference. 2004