The Stakeholder's Journey:Employing the Hero's Journey to Analyze and Generate Organizational Myths

Dan Andrews^*, Ahmad Beltagui, Tim Baines

^*Corresponding author for this work

Research output: Unpublished contribution to conference › Unpublished Conference Paper › peer-review

1 Book
1 Software

1 results

Filter

2020
Creating Compelling Stories of Servitization: A Process to Help Engage Stakeholders with Change
Andrews, D. & Baines, T., 28 Jul 2020, Birmingham.
Research output: Book/Report › Book