Understanding the Key Drivers of, and Technology Related Issues Associated with Going Multichannel: Preliminary Findings from an Exploratory Study in the UK Retail Sector

Julie Lewis; Paul Whysall; Carley Foster

Understanding the Key Drivers of, and Technology Related Issues Associated with Going Multichannel: Preliminary Findings from an Exploratory Study in the UK Retail Sector

Julie Lewis, Paul Whysall, Carley Foster

Research output: Unpublished contribution to conference › Unpublished Conference Paper › peer-review

Original language	English
Publication status	Published - 2012
Event	The Oxford Retail Futures Conference - Oxford University , Oxford, United Kingdom Duration: 10 Dec 2012 → 12 Dec 2012

Conference

Conference	The Oxford Retail Futures Conference
Country/Territory	United Kingdom
City	Oxford
Period	10/12/12 → 12/12/12

Cite this

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title = "Understanding the Key Drivers of, and Technology Related Issues Associated with Going Multichannel: Preliminary Findings from an Exploratory Study in the UK Retail Sector",

author = "Julie Lewis and Paul Whysall and Carley Foster",

year = "2012",

language = "English",

note = "The Oxford Retail Futures Conference ; Conference date: 10-12-2012 Through 12-12-2012",

}

Understanding the Key Drivers of, and Technology Related Issues Associated with Going Multichannel: Preliminary Findings from an Exploratory Study in the UK Retail Sector. / Lewis, Julie; Whysall, Paul; Foster, Carley.
2012. Paper presented at The Oxford Retail Futures Conference , Oxford, United Kingdom.

Research output: Unpublished contribution to conference › Unpublished Conference Paper › peer-review

TY - CONF

T1 - Understanding the Key Drivers of, and Technology Related Issues Associated with Going Multichannel: Preliminary Findings from an Exploratory Study in the UK Retail Sector

AU - Lewis, Julie

AU - Whysall, Paul

AU - Foster, Carley

PY - 2012

Y1 - 2012

UR - http://irep.ntu.ac.uk/id/eprint/21667/1/PubSub1051_Foster.pdf

M3 - Unpublished Conference Paper

T2 - The Oxford Retail Futures Conference

Y2 - 10 December 2012 through 12 December 2012

ER -

Understanding the Key Drivers of, and Technology Related Issues Associated with Going Multichannel: Preliminary Findings from an Exploratory Study in the UK Retail Sector

Conference

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Cite this