Original language | English |
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Pages (from-to) | 13-14 |
Number of pages | 2 |
Journal | Industrial Marketing Management |
Volume | 45 |
DOIs | |
Publication status | Published - Feb 2015 |
Various forms of value-based selling capability: Commentary on “Value-Based Selling: An Organizational Capability Perspective”
Matti Jaakkola*, Johanna Frosen, Henrikki Tikkanen
*Corresponding author for this work
Research output: Contribution to journal › Article › peer-review