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Working more or working less? Contingent allocation of reseller effort in distribution channels
Stephen K. Kim, David I. Gilliland
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Corresponding author for this work
Marketing and Entrepreneurship
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Keyphrases
Distribution Channels
100%
Reseller
100%
Adaptation
16%
High Performance
16%
Conceptual Model
16%
Volatility
16%
Performance Outcomes
16%
Distributor
16%
Depth Interviews
16%
Academic Literature
16%
Good Support
16%
Hypothesis Testing
16%
Economic Concern
16%
Business Market
16%
Four-channel
16%
Brewing Industry
16%
Competing Values Framework
16%
Multiple Suppliers
16%
Stability Concerns
16%
Stagnancy
16%
Computer Science
Conceptual Model
100%
Exploratory Study
100%
Performance Outcome
100%
Academic Literature
100%
Economics, Econometrics and Finance
Industry
100%
Volatility
100%
Distribution Channel
100%
Social Sciences
Territory
100%
Volatility
33%
Hypothesis Testing
33%
Brewing Industry
33%
Psychology
Stressors
100%