Developments and Application of a Technique for Analysing Jobs

Abstract

The research involved a tripartite team: the sponsoring organisation
(the Marketing Personnel Department, Tyre Division, Dunlop Limited),
an interdisciplinary department at Aston University and the student.
The team was created to consider ways of helping the company in the
"development of its people".
This general initial concern became more precisely defined as a need
to develop a technique for analysing the marketing jobs, in order to
provide information for decisions regarding aspects of personnel
development.
The literature on occupational analysis, in particular for executive
jobs, was examined. However, none of the methods seemed to satisfy
the aims of the project. The problem was reconsidered and
Repertory Grid Technique was adopted as the method of analysis.
The technique was used to produce job profiles and applied to four
areas of the development of people:- improving job performance,
organisation development, training and career development.
The application of the technique allowed the Marketing Directors and
the Personnel Department to be better informed about the marketing
jobs. This will hopefully enable better decisions to be made
regarding personnel development, Additional applications of the
technique were recommended to the Personnel Department.
The objectives held by each member of the tripartite team for the
research were met to a large extent.

Date of Award	1979
Original language	English