Exploring trust in E-B2B relationships

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Abstract

The Internet’s unbounded opportunity for inter-firm exchanges is limited by concerns about trust, however, little is known about the development and formation of trust in the area of electronic business-to-business relationships. Drawing on existing research the aim of paper is to explore differences arising between trust in the traditional and in the electronic business to business relationship. In addition, an overall research framework is developed which links trust formation to three dimensions: the type of interaction, the stage of the relationship lifecycle and the type of transacting organizations. These dimensions are further examined in different relationship scenarios. Finally, implications for the agri-food industry are examined.

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Publication date2006
Publication titleTrust and risk in business networks : proceedings of the 99th seminar of the European Association of Agricultural Economists (EAAE), Bonn, Germany, 8-10 February, 2006.
Pages405-413
Number of pages9
Original languageEnglish
Event99th International European Seminar of the European Association of Agricultural Economists - Bonn, Germany

Seminar

Seminar99th International European Seminar of the European Association of Agricultural Economists
Abbreviated title99th EAAE Seminar
CountryGermany
CityBonn
Period8/02/0610/02/06

    Keywords

  • trust formation, electronic relationships, relationship lifecycle

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