Finalist, Best Best Paper, William O’Dell Award

  • Leeflang, Peter (Recipient)

Prize: Prize (including medals and awards)

Description

“The Estimation of Pre-and Postpromotion Dips with Store-level Scanner Data”, Heerde, H.J. van, P.S.H., Leeflang, & D.R. Wittink.
Granting Organisations