Designing and implementing a blended learning approach to executive SCM education: a case study from Ireland

John Mee, Edward Sweeney

Research output: Chapter in Book/Report/Conference proceedingConference publication

Abstract

The National Institute for Transport and Logistics (NITL) is Ireland’s centre of
excellence for supply chain management (SCM). As part of its mission to promote the development of supply chain expertise in Irish business, it designs and delivers executive modular learning programmes. In 2004, as part of a drive to create more flexible learning opportunities for course participants, NITL designed and implemented an eLearning programme, which involved converting traditionally tutored modules to online modules. This paper describes the rationale behind this initiative and the significance of technology as an enabling tool for executive education, as well as detailing the design and implementation processes for the pilot module. The paper concludes with a critique of the expected and actual benefits realised, as well as future development considerations.
Original languageEnglish
Title of host publicationProceedings of the Annual Conference of the Council for Logistics Management
Publication statusPublished - 2004
EventAnnual conference of the Council for Logistics Management - Philadelphia, United States
Duration: 1 Oct 20041 Oct 2004

Conference

ConferenceAnnual conference of the Council for Logistics Management
Abbreviated titleCLM
CountryUnited States
CityPhiladelphia
Period1/10/041/10/04

Bibliographical note

© 2004 The Authors

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