Information Constraints and Technology Efficiency: Field Experiments Benchmarking Firms Website Performance

Anwar Adem, Richard Kneller, Qian Cher Li*

*Corresponding author for this work

Research output: Preprint or Working paperWorking paper

Abstract

This study examines the influence of information constraints on firms’ efficiency in using digital technologies, focusing on business websites. Through two natural field experiments in the UK, we provide firms with benchmarked performance information on their websites. The experimental designs enable us to assess the salience of the information provided and heterogeneity linked to prior experience and catch-up potential. Our results indicate that performance gaps are not primarily driven by information constraints, as the treatment demonstrates a limited overall impact on motivating firms to improve, with a short-lived effect during the Covid-19 lockdowns. We further support these conclusions using data on website-building software and the number of page views.
Original languageEnglish
Number of pages58
Publication statusPublished - 23 May 2023

Publication series

NameCESifo Working Papers Series
PublisherMunich Society for the Promotion of Economic Research - CESifo GmbH
No.10457
ISSN (Electronic)2364-1428

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