Abstract
Learning Outcomes
1.Understand the link between values, mission and vision statements
2.Becomes familiar with the ways ethics and corporate social responsibility create brand value
3.Learn how to create a values-based identity for your new venture
1.Understand the link between values, mission and vision statements
2.Becomes familiar with the ways ethics and corporate social responsibility create brand value
3.Learn how to create a values-based identity for your new venture
| Original language | English |
|---|---|
| Title of host publication | Entrepreneurship in Developing and Emerging Economies |
| Editors | Ali J. Ahmad, Punita Bhatt, Iain Acton |
| Chapter | 12 |
| Pages | 174-189 |
| Number of pages | 15 |
| Publication status | Published - Sept 2019 |
UN SDGs
This output contributes to the following UN Sustainable Development Goals (SDGs)
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SDG 12 Responsible Consumption and Production
Fingerprint
Dive into the research topics of 'Section C: Start-up Enterprise Management: Ethics and Professional Practice'. Together they form a unique fingerprint.Research output
- 4 Chapter
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Section C: Start-up Enterprise Management: Entrepreneurial Finance
Ahmad, A. J., Bhatt, P. & Acton, I., Sept 2019, Entrepreneurship in Developing and Emerging Economies. Ahmad, A. J., Bhatt, P. & Acton, I. (eds.). p. 154-173 19 p.Research output: Chapter in Book/Published conference output › Chapter
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Section C: Start-up Enterprise Management: Implementation and Operations Management
Ahmad, A. J., Bhatt, P. & Acton, I., Sept 2019, Entrepreneurship in Developing and Emerging Economies. Ahmad, A. J., Bhatt, P. & Acton, I. (eds.). p. 190-205 15 p.Research output: Chapter in Book/Published conference output › Chapter
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Section C: Start-up Enterprise Management: Sales and Sales Management
Ahmad, A. J., Bhatt, P. & Acton, I., Sept 2019, Entrepreneurship in Developing and Emerging Economies. Ahmad, A. J., Bhatt, P. & Acton, I. (eds.). p. 141-153 12 p.Research output: Chapter in Book/Published conference output › Chapter
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