An investigation into the adoption of electronic business in Saudi Arabia using technology-organisation-environment framework

Sabah Al-Somali, Roya Gholami, Ben Clegg

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Abstract

Despite the proliferation of e-business adoption by organisations and the world-wide growth of the e-business phenomenon, there is a paucity of empirical studies that examine the adoption of e-business in the Middle East. The aim of our study is to provide insights into the salient e-business adoption issues by focusing on Saudi Arabian businesses. We developed a conceptual model for electronic business (e-business) adoption incorporating ten factors based on the technology-organization-environment framework. Survey data from 550 businesses were used to test the model and hypotheses. We conducted confirmatory factor analysis to assess the reliability and validity of constructs. The findings of the study suggest that firm technology competence, size, top management Support, technology orientation, consumer readiness, trading partner readiness and regulatory support are important antecedents of e-business adoption and utilisation. In addition, the study finds that, competitive pressure and organisational customer and competitor orientation is not a predictor for e-business adoption and utilisation. The implications of the findings are discussed and suggestions for future inquiry are presented.
Original languageEnglish
Title of host publicationUK Academy for Information Systems Conference Proceedings 2010
Publication statusPublished - 2010
Event15th annual conference of the UK Academy for Information Systems - Oxford, United Kingdom
Duration: 23 Mar 201024 Mar 2010

Conference

Conference15th annual conference of the UK Academy for Information Systems
Abbreviated titleUKAIS 2010
CountryUnited Kingdom
CityOxford
Period23/03/1024/03/10

Fingerprint

Electronic business
Saudi Arabia
Readiness
Conceptual model
Survey data
Proliferation
Predictors
Customer orientation
Middle East
Top management support
Confirmatory factor analysis
Factors
Empirical study
Competitor orientation

Cite this

Al-Somali, S., Gholami, R., & Clegg, B. (2010). An investigation into the adoption of electronic business in Saudi Arabia using technology-organisation-environment framework. In UK Academy for Information Systems Conference Proceedings 2010
Al-Somali, Sabah ; Gholami, Roya ; Clegg, Ben. / An investigation into the adoption of electronic business in Saudi Arabia using technology-organisation-environment framework. UK Academy for Information Systems Conference Proceedings 2010. 2010.
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Al-Somali, S, Gholami, R & Clegg, B 2010, An investigation into the adoption of electronic business in Saudi Arabia using technology-organisation-environment framework. in UK Academy for Information Systems Conference Proceedings 2010. 15th annual conference of the UK Academy for Information Systems, Oxford, United Kingdom, 23/03/10.

An investigation into the adoption of electronic business in Saudi Arabia using technology-organisation-environment framework. / Al-Somali, Sabah; Gholami, Roya; Clegg, Ben.

UK Academy for Information Systems Conference Proceedings 2010. 2010.

Research output: Chapter in Book/Report/Conference proceedingConference contribution

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AU - Gholami, Roya

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AB - Despite the proliferation of e-business adoption by organisations and the world-wide growth of the e-business phenomenon, there is a paucity of empirical studies that examine the adoption of e-business in the Middle East. The aim of our study is to provide insights into the salient e-business adoption issues by focusing on Saudi Arabian businesses. We developed a conceptual model for electronic business (e-business) adoption incorporating ten factors based on the technology-organization-environment framework. Survey data from 550 businesses were used to test the model and hypotheses. We conducted confirmatory factor analysis to assess the reliability and validity of constructs. The findings of the study suggest that firm technology competence, size, top management Support, technology orientation, consumer readiness, trading partner readiness and regulatory support are important antecedents of e-business adoption and utilisation. In addition, the study finds that, competitive pressure and organisational customer and competitor orientation is not a predictor for e-business adoption and utilisation. The implications of the findings are discussed and suggestions for future inquiry are presented.

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Al-Somali S, Gholami R, Clegg B. An investigation into the adoption of electronic business in Saudi Arabia using technology-organisation-environment framework. In UK Academy for Information Systems Conference Proceedings 2010. 2010