From Clicks to Bricks: A Route to Multichannel Retailing

Julie Lewis, Kim Cassidy, Sheilagh Resnick

Research output: Contribution to conferencePaperpeer-review

Original languageEnglish
Publication statusPublished - 2014
EventAcademy of Marketing Conference - Bournemouth, United Kingdom
Duration: 8 Jul 20149 Jul 2014

Conference

ConferenceAcademy of Marketing Conference
CountryUnited Kingdom
CityBournemouth
Period8/07/149/07/14

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