Implementing a Multichannel Retail Strategy and the Role of Internal Marketing

Julie Lewis

Research output: Unpublished contribution to conference › Unpublished Conference Paper › peer-review

Original languageEnglish
Publication statusPublished - 2012
EventInternational Conference on Recent Advances in Retailing and Social Science - Vienna, Austria
Duration: 9 Jul 2012 → 12 Jul 2012

Conference

ConferenceInternational Conference on Recent Advances in Retailing and Social Science
Country/TerritoryAustria
CityVienna
Period9/07/12 → 12/07/12

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