Margetinggeschichte: Die Genese einer modernen Sozialtechnik, Hartmut Berghoff

Translated title of the contribution: Marketing history: The genesis of a modern social technique

Stephanie Decker

Harvard University

Research output: Contribution to journal › Book/Film/Article review › peer-review

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Business History Review (Journal)
Decker, S. (Editorial board member)
1 Jan 2008 → …
Activity: Peer-review and editorial work types › Editorial activity