Strategic decision making in small businesses: implications for strategic flexibility and strategic adaptation

Neil Shepherd, John Rudd, Gordon Greenley

Research output: Contribution to conferenceAbstract

Abstract

Strategic decision making (SDM) in a small business is an informal, highly personalised cognitive process which is emergent in nature. SDM determines the extent to which decision makers generate innovative decision-making options, and is therefore critical in order for small businesses to achieve strategic flexibility to enable strategic adaptation to turbulent environments. By examining SDM in small businesses, this research has the potential to address a major criticism of the extant literature in that it has been pre-occupied with measuring the formality of strategic planning and has neglected the informal, highly personalised and cognitive nature of strategic decision making in a small businesses.
Original languageEnglish
Pages122
Publication statusPublished - 12 Sep 2010
Event30th SMS annual international conference - Roma, Italy
Duration: 12 Sep 201012 Sep 2010

Conference

Conference30th SMS annual international conference
CountryItaly
CityRoma
Period12/09/1012/09/10

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Strategic decision making
Strategic flexibility
Small business
Business research
Decision maker
Criticism
Strategic planning
Decision making
Cognitive processes

Cite this

Shepherd, N., Rudd, J., & Greenley, G. (2010). Strategic decision making in small businesses: implications for strategic flexibility and strategic adaptation. 122. Abstract from 30th SMS annual international conference, Roma, Italy.
Shepherd, Neil ; Rudd, John ; Greenley, Gordon. / Strategic decision making in small businesses : implications for strategic flexibility and strategic adaptation. Abstract from 30th SMS annual international conference, Roma, Italy.
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Shepherd, N, Rudd, J & Greenley, G 2010, 'Strategic decision making in small businesses: implications for strategic flexibility and strategic adaptation', 30th SMS annual international conference, Roma, Italy, 12/09/10 - 12/09/10 pp. 122.

Strategic decision making in small businesses : implications for strategic flexibility and strategic adaptation. / Shepherd, Neil; Rudd, John; Greenley, Gordon.

2010. 122 Abstract from 30th SMS annual international conference, Roma, Italy.

Research output: Contribution to conferenceAbstract

TY - CONF

T1 - Strategic decision making in small businesses

T2 - implications for strategic flexibility and strategic adaptation

AU - Shepherd, Neil

AU - Rudd, John

AU - Greenley, Gordon

PY - 2010/9/12

Y1 - 2010/9/12

N2 - Strategic decision making (SDM) in a small business is an informal, highly personalised cognitive process which is emergent in nature. SDM determines the extent to which decision makers generate innovative decision-making options, and is therefore critical in order for small businesses to achieve strategic flexibility to enable strategic adaptation to turbulent environments. By examining SDM in small businesses, this research has the potential to address a major criticism of the extant literature in that it has been pre-occupied with measuring the formality of strategic planning and has neglected the informal, highly personalised and cognitive nature of strategic decision making in a small businesses.

AB - Strategic decision making (SDM) in a small business is an informal, highly personalised cognitive process which is emergent in nature. SDM determines the extent to which decision makers generate innovative decision-making options, and is therefore critical in order for small businesses to achieve strategic flexibility to enable strategic adaptation to turbulent environments. By examining SDM in small businesses, this research has the potential to address a major criticism of the extant literature in that it has been pre-occupied with measuring the formality of strategic planning and has neglected the informal, highly personalised and cognitive nature of strategic decision making in a small businesses.

M3 - Abstract

SP - 122

ER -

Shepherd N, Rudd J, Greenley G. Strategic decision making in small businesses: implications for strategic flexibility and strategic adaptation. 2010. Abstract from 30th SMS annual international conference, Roma, Italy.