Andrew Farrell

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Andrew Farrell

Dr

 https://orcid.org/0000-0002-5903-3611

    • Aston Triangle

      B4 7ET Birmingham

      United Kingdom

    • United Kingdom

    Accepting PhD Students

    PhD projects

    Digital Services Marketing

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    • 2015

      Unique Selling Proposition

      Farrell, A. M. & Lee, N., 21 Jan 2015, Wiley Encyclopedia of Management. Cooper, C. L., Lee, N. & Farrell, A. M. (eds.). Wiley, p. 563-564 2 p.

      Research output: Chapter in Book/Published conference output › Entry for encyclopedia/dictionary

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