Photo of Andrew Farrell

Andrew Farrell


    • United Kingdom

    Accepting PhD Students

    PhD projects

    Service Quality in Higher Education Market Research Practices of Organisations Electronic Service Quality


    Research activity per year

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    Personal profile

    Contact Details

    Phone: 01212043055
    Room: ABS 411


    Marketing and Strategy Group Research Convenor (2014 to 2016; 2020 to date)

    External Examiner for UG Marketing Programmes, Alliance Manchester Business School, University of Manchester (2019 to date)

    Joint Chief Examiner, Advanced Certificate in Market and Social Research, Market Research Society, UK (2017 to date)

    External Examiner for UG, PG, Singapore Marketing Programmes, School of Business and Economics, Loughborough University (2016 to date)

    Marketing Group Research Degrees Director (2014 to 2016)

    Deputy Director MSc Market Research and Consultancy (2012 to 2016)

    External Examiner for Marketing Programmes, Bradford University Management School (2010 to 2014)

    Member, Aston University Student Academic Disciplinary Board (2010 - 2016)

    Director of Distance Learning Research Degrees Programmes (2009 - 2011)


    PGCPP, Aston University, 2013.

    Ph D, Loughborough University Business School, 2008. Subject: Marketing

    BCA (Hons), Victoria University of Wellington, New Zealand, 1998.

    BCA, Victoria University of Wellington, 1997.


    Senior Lecturer, Aston Business School (2019 to date)

    Associate Professor, Southampton Business School (2016 - 2019)

    Lecturer, Aston Business School (2009 - 2016)

    Research Associate, Loughborough University (2004 - 2009)

    Teaching Activity

    BM2293, Market Research (2019 to date)

    BMC106 / 206C / 313, Marketing (2019 to date)

    BM2217, Introduction to Market Research (2012 to 2016)

    BM2215, Market Research 1 (2009 to 2012)

    BM3375, Advanced Market Research (2013 to 2014)

    BMM603, Marketing Research (2010 to 2016)

    BMM652 Foundations of Market Research (2014 to 2016)

    BWD101, Basic Skills within the Management Research Process (2011 to 2016)

    BFD102, The Philosophy of Management Research (2011 to 2016)

    BED103, Qualitative & Quantitative Research Design and Analysis (2011 to 2013)

    BUP100, Undergraduate Placement Assessment

    DISS1, Dissertation Part 1

    DISS2, Dissertation Part 2

    DR1SUP, Doctoral Supervision 1

    DR3SUP, Doctoral Supervision 3

    Research Interests

    Services Marketing

    Market Research

    Research Methodology

    Continuing Professional Development

    PGCert Teaching and Learning in Higher Education, Aston University. (2013)


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